Marc Mathieu is a storied marketing veteran known for building brands with purpose and humanizing large global companies. He has been recognized multiple times throughout his career for his industry achievements, including Forbes’ “100 Most Influential CMOs in the World”. Most recently, under his leadership as CMO of Samsung Electronics America, Marc led U.S.–based marketing across all lines of the company’s business including mobile, home entertainment and home appliances. As a self-proclaimed tech enthusiast, Marc is known for digital innovation, a key driver for the development of Samsung 837, the brand’s experiential flagship and marketing innovation lab. As part of Samsung’s global “Do What You Can’t” mobile marketing campaign, Marc conceived the brand’s Creators platform, collaborating with digital storytellers to showcase how Samsung technology empowers users to create, experience and share content like never before. Prior to Samsung, Marc was the Senior Vice President of global marketing at Unilever where he launched “Crafting Brands for Life” – a global marketing strategy, infusing the Company’s Sustainable Living agenda into its iconic brands and energizing the internal marketing culture. Before Unilever, he served as the Senior Vice President of global brand marketing at Coca-Cola, where he is credited with branding Coke’s turnaround via the “Open Happiness” strategy and the “Coke Side of Life” global campaign.

Lisa is an award-winning marketing executive with over 20 years of experience across multiple Australian and international brands. She has a track record of building strong consumer brands, leading high-performing teams and growing retail sales and market share. Lisa joined Coles Group in May 2019. As Chief Marketing Officer, Lisa is responsible for leading the organisations marketing brand and media strategies, sponsorships and events, customer insights and analytics, and in store promotion. Prior to joining Coles, Lisa worked across several brands and sectors including Carlton & United Breweries, Visa International, Telstra, David Jones, Westpac Group and Tourism Australia. Lisa was recently recognised as the number one Chief Marketing Officer in Australia, winning both the 2018 Marketer of the Year award from the Australian Marketing Institute and also being named as the No. 1 CMO in the 2018 CMO50 Awards from CMO Magazine Australia. Lisa and her team also won Marketing team of the Year, Campaign of the Year, best PR and social campaigns of the year and ten Cannes Lions in 2018. Lisa is an active member of the Australian Marketing Industry, including writing regularly for the AFR, is an AANA (Australian Association of National Advertisers) Board Member and an Australian Advertising Standards Board Member. Lisa also takes part in several mentoring programs. Lisa holds a Graduate Diploma in Management with Honors in Marketing from the Macquarie School of Management (MGSM) and bachelor’s degree in Commerce from the University of Western Sydney. Lisa is also studying an MBA at MGSM.

Esmé Borgelt is Managing Director, Australia & New Zealand for the Kellogg Company – one of the worlds’ leading food companies. Esmé has been with Kellogg’s for 15 years working in various roles in both emerging and developed markets, including leading the market development for Sub-Equatorial Africa, and in New Zealand where she was the country lead. Holding a Law degree from University of Pretoria, Esme has also completed an executive enterprise leadership development program at Harvard Business School, and the INSEAD Women in Leadership Development Program, London. Esmé is passionate about developing people to their full potential and strongly believes in the power of diversity & inclusion; she led the establishment of the local Women of Kellogg employee resource group, which is focussed on the accelerated development and retention of female talent in Kellogg. She believes that a business can only be truly successful if leaders actively break down silos and effectively integrate business processes and goals across teams to unlock value for all stakeholders, including employees, customers, consumers and the community.

Edward Bell is responsible for the development of brand strategy, the development of commercial, operations and consumer insights, loyalty marketing and marketing communications for the group globally. Originally from Melbourne Australia, Mr Bell trained in psychology and later marketing. He is married with three children and happily calls Hong Kong ‘home’.

Jeremy Nicholas is the Chief Brand Officer and Marketing Executive at Telstra. Jeremy is leading the transformation of marketing as part of the company’s T22 strategy by driving a human-centred, innovation and creative agenda. In business for over 20 years, Jeremy has spent the majority of his career as a strategist and leader of globally influential, creative agencies in UK and Australia. As a corporate leader, Jeremy has held global Vice President roles at payment technology giant, Visa based in San Francisco, California and board positions in Australia. Jeremy is also currently a board member of the AANA, Australia’s peak client body. Jeremy has a passion for football, the ocean and the creative arts and lives in Sydney with his wife and two children.

Suzana is the EGM Marketing & Customer Experience at NAB. She is also a member of the Melbourne Renegades Board of Directors, a BBL cricket team. Suzana has worked in various marketing and product leadership roles at GE, Optus Telecommunications, Medical Benefits Private Health Insurance Fund and 20th Century Fox in London.

Brent Smart is Chief Marketing Officer of IAG, Australia’s largest insurance company with leading brands including NRMA, CGU and SGIO. Brent leads group-wide marketing efforts, from brand strategy to creative execution. Previously Brent spent 20 years in the advertising business. He was CEO of Saatchi & Saatchi New York working on iconic American brands like Cheerios, Tide and Walmart. He spent 7 years with BBDO, leading their San Francisco office and before that Colenso BBDO which was recognised as Agency of the Decade in New Zealand.

Brent has led a body of highly awarded creative work, recognized with over 25 Cannes Lions and over 40 Effies. Originally from Melbourne which explains his love of footy, this time around Brent had to live near a beach after 6 years in New York, calling Bondi home with his wife and 3 sons who have weird accents.

Shalabh Atray is the Chief Marketing Officer for Kraft Heinz Australia. He is responsible for strategy, creative and execution for all categories for Kraft Heinz in Australia. Prior to that, Shalabh spent 18 years in Unilever across global, regional and country roles in both marketing and sales. He is also the winner of Cannes Lion, Effie and D&AD awards.

Mark Migliorini is a Media and Marketing executive with over 20 years’ experience. His passion for Media, Technology and Sports has seen him work in Media Agencies (Starcom), Media Sales (Nine Entertainment Co) and for his current employer, Sportsbet. Over the last 8 years at Sportsbet he’s been part of a team that has built one of the most recognisable and successful brands in Australia.

His highlights to date include developing and executing the Sportsbet social strategy which has seen it significantly outperform the competition across key engagement metrics and place it in the Top 10 brands in Australia; the development of a 360-degree communications plan for the World Cup Soccer, which saw Sportsbet launch the world’s largest hot-air balloon (in the shape of ‘Christ the Redeemer’) achieving record brand awareness and market leadership in acquisition and retention. His current focus at Sportsbet is centred around personalizing the customer experience across all channels both Owned and Paid.

With over 20 years’ of blue chip strategy, digital & marketing experience, Leisa Bacon is passionate about ensuring audiences are at the heart of everything. Leisa has a strong track record in leading teams and developing a strong vision anchored in a deep understanding of the customer. She applies this experience to her current role as Director of Audiences for the ABC, where the team works closely with content makers to implement the ABC strategy and help audiences discover the great Australian content made by the ABC. Leisa is a brand and experience (CX) evangelist, who prides herself on working for organisations who are leaders in their field, ensuring that they put customers at the heart of everything they do. Leisa is accustomed to working for large, complex and often global organisations at a Directors level, from P&G to the Coca-Cola Company, she has led some of Australia’s largest new product launches and marketing campaigns.

Nicole Stanners is the Marketing Director of Campari Australia, the Australian subsidiary of Gruppo Campari, an Italian-listed, international spirits and wine business. The company owns well-known premium global brands such as Wild Turkey Bourbon, Aperol, Cinzano, Appleton Estate, Frangelico and the company’s namesake, Campari.

Nicole has more 20 years’ experience, holding local, regional and global marketing, innovation and trade marketing roles across Europe, Asia and Australasia for leading FMCG companies such as Unilever, Cadbury, SCA and Diageo.

She is an Alternating Director on the Drinks Industry Board and Director on the Drinks D&I Board which has an ambition to bring more Diversity and Inclusion to the Australian Drinks Industry.

Nicole has a personal passion for creating and seeding purposeful brands that can drive cultural change..

Tamara Howe has been Marketing Director since October 2015. Tamara joined Kellogg Australia in 2003 as a Brand Manager and then relocated to the US Morning Foods Division in Battle Creek Michigan in 2006. Upon her return to Australia in 2007, Tamara assumed the Marketing Manager role, Adult Portfolio before relocating again to HQ in Battle Creek in 2009. There, Tamara took on a role in the Global Marketing team and was later promoted to Director, Special K Franchise in 2013, leading Kellogg’s largest brand at the time for North America.

In 2014, Tamara relocated back to Australia to assume the role of leading the Innovation team before being promoted to her current position. Prior to joining Kellogg’s, Tamara spent several years working in marketing roles within (the then) Dairy Farmers Australia. Tamara completed her Bachelor degree in Commerce at the University of New South Wales, Sydney, Australia.

Julian is one of Australia’s leading sport marketers. He currently heads up Marketing at the AFL and was previously with Cricket Australia, the Gemba group and General Motors. He has been at the forefront of some of Australia’s most innovative sporting programs including the launch of the Big Bash and introduction of eight new BBL sporting teams, the introduction of the AFL’s Fan strategy, new brand positioning, Sunday Funday and Super Rounds, AFLX and managing the Toyota AFL sponsorship.

He has worked on some of the country’s most effective, award winning, sports marketing campaigns including bringing back the “I’d like to see that” campaign and the AFL’s new “Don’t believe in never” campaign. He has a Masters degree from the University of NSW and has studied entertainment, media and sport at the Harvard Business School.

Kristen Hardeman leads marketing and business efforts for Tinder in Australia as the app’s local Country Manager, and is responsible for building the brand and finding new ways to connect with Tinder’s users.

Prior to joining Tinder, Hardeman led consumer marketing for Intel Australia where she grew the brand using innovative marketing initiatives and strategic partnerships with Sydney Opera House and Vivid Sydney. She also spearheaded Intel Extreme Masters Sydney, Australia’s largest eSports tournament.

Hardeman also has extensive experience leading accounts at notable creative agencies in Sydney and New York including The Monkeys, Saatchi & Saatchi, JWT. At these agencies, she drove advertising strategy and programs across a range of sectors from technology to entertainment, banking, not-for-profit, FMCG and new business. After living and working in Australia for more than 10 years, Kristen achieved her dream of becoming an Australian citizen and is thrilled to be a part of shaping Tinder’s story in Australia.

Kristen has a B.A. in Public Policy Studies from Duke University.

Russell leads the marketing and ecommerce for Krispy Kreme across Australia and New Zealand as well as playing a lead role on the global Krispy Kreme brand and innovation teams.

He developed his passion for digital innovation and disruption while working in multiple industries including retail and pharmaceuticals as well as working in digital agencies. He founded and ran his own digital property business and led the digital transformation for Mothercare in Australia and New Zealand before joining Krispy Kreme to lead their digital and brand innovation.

Mukul Agrawal commenced as the Chief Citizen Experience Officer for the Department of Human Services in November 2017. Mukul is responsible for proactively supporting the department’s focus on improving the citizen experience as well as helping facilitate the design of relevant experiences to help meet policy intent. A key part of his role is to help the department engage citizens and community groups to understand their needs, their pain points, as well as conduct relevant ethnographic and behavioural-based research to support the department formulate an adequate response.

Prior to joining the department, Mukul had an extensive career in banking and finance with one of Australia’s leading financial companies, AMP. Mukul was a Director for Omni Channel Goals Solutions, leading the design and execution of the goals based architecture and operating model for AMP. This included design and delivery of channel, segment and product transformation. Mukul has held a variety of roles in the private sector focusing on strategy and business development, process improvement, digital transformation and customer experience. He holds a Master of Business Administration from Macquarie Graduate School of Management (MGSM), a Bachelor of Commerce (with Honours in Accounting) from the University of New South Wales, and is a Certified Practicing Accountant, as well as a graduate of the Australian Institute of Company Directors.

Bettina joined QBE as Executive General Manager – Marketing in 2016, bringing a depth of customer-focused marketing experience from leadership positions at ANZ, TAL, BT Financial Group, St George Bank, Westpac and MLC.

In 2017 Bettina was appointed to Chief Customer Officer (CCO) to cement work undertaken to increase customer focus and spearhead an expanded customer experience capability. The role’s remit also included leadership of the marketing, communications and digital functions of the business, and taking of responsibility for championing and enhancing the QBE brand and its assets.

Notably, as testament to her leadership skills and customer focus, Bettina is QBE’s first CCO. MBA qualified, Bettina holds more than 20 years’ business experience and a solid track record increasing engagement and sales through a focus on innovative strategies and data-led insights.

As Spotify’s Director of Marketing, Serena heads up all consumer marketing efforts in Australia and New Zealand and is responsible for acquisition and brand efforts across the region. With 15+ years music industry experience, Serena has held regional, national & international roles at Warner Music Group and Universal Music, and prior to that honed her direct sales skills at SalesForce Australia. Her previous roles have also covered all areas of music and technology sales, publicity, marketing, experiential, partnerships, digital, mobile, and social media. Born in Perth and raised in Adelaide, but now calling Sydney home, Serena has travelled extensively throughout Asia, Europe & America. She maintains a huge passion for music and spends any free time enjoying muddy music festivals at home and abroad, sharing carefully curated playlists, and shopping for random music and politically-minded books and art.

As creative as she is data-geek, Nicole is a unique marketing leader, bringing a deep passion for technology and human behaviour to every customer interaction. With 20+ years of marketing and advertising experience, she has lead brands such as Dell, Pandora, eharmony and Woolworths towards transformative growth and financial success. Most recently CMO at convergent mobile and media company OVO, Nicole believes amazing growth results come from finding the perfect balance between creativity and commercial acumen applied to both long term brand building and short term digital performance.

As nbn’s GM of Marketing, Steve is accountable for nbn’s Marketing and Corporate reputation strategy and the processes that take those strategies to market to get everyone in Australia connected to fast broadband. With more than 18 years of marketing and advertising experience across media, telecommunications, sport, entertainment and wagering, Steve is all about making sure that marketing is an investment in an organisation’s success. Steve champions great marketing fundamentals, irrespective of channel, and hopefully isn’t swayed by the newest flash-in-the-pan snake oil the industry sometimes latches onto. Steve probably isn’t a social media influencer, but he’s ok with it.

Leanne Cartwright-Bradford leads the Australia and New Zealand team for Audible.com.au. In her role, Leanne is responsible for developing Audible’s business across ANZ, inspiring a dynamic team to drive expansion of Audible, developing best-in-class spoken word entertainment, and coordinating closely with global teams to ensure flawless execution of the Australian operations. Leanne is a passionate and highly skilled marketer, with extensive experience within the entertainment and technology industries. Prior to Audible, Leanne has held senior marketing roles within Amazon’s Appstore, Samsung and Twentieth Century Fox.

Mitchell has a definite point of view on the imperative for marketers to embrace accountability for revenue generation and to assert a mandate to influence the customer experience across the enterprise. As B2B and B2C converges into H2H (Human-to-Human), Mitchell says the key drivers must be personalization, ease and speed, with a focus on getting the basics right.

Mitchell is a global, commercial marketing executive with a record of delivering for Mercedes-Benz, Ansell and professional services consultancies. Prior to joining Ansell Limited, where he is their Marketing Director, Mitchell enjoyed nine years with Mercedes-Benz in global, regional and national marketing roles. He says the experience, which included four years at headquarters in the southern German city of Stuttgart, was a privilege.

However, it wasn’t all premium branding and luxury cars. As one of the few native English speakers on the German side, Mitchell witnessed and learned all about the importance of change management from the slow-motion train accident that unfolded when Board and C-level hubris inspired Mercedes-Benz’s flawed Chrysler acquisition that began in 1998 and ended in 2007.

Back in Australia, Mitchell has been recognized by CMO magazine as one of the nation’s top 50 marketers in both 2015 and 2016. And now that it has sold off its B2C condom business, Ansell is a dedicated safety company focused on the healthcare and industrial sectors. A $A 2bn global, Australian-listed enterprise, with a century-old brand heritage, Ansell manufactures approximately 80% of what it sells at factories in Malaysia, Thailand, Vietnam, Korea, Sri Lanka, Mexico and Portugal. Mitchell says the Ansell team is proud of the fact that they are not in the widget or sugar-flavored water business, that they are in the business of protecting workers.

Dan Ferguson is the Chief Marketing Officer at Adore Beauty, Australia’s longest-running online beauty store with an official stocklist of over 200 leading global beauty brands. Dan is responsible for marketing and revenue across all categories for Adore Beauty. Prior to that, Dan served as Marketing Director at Trade Me, and Chief Marketing Officer at DesignCrowd – the world’s fastest growing custom design marketplace.

Lauren Crawley, Head of Marketing & Innovation Babycare at Kimberly Clark, is an experienced senior marketer within the FMCG and Beauty industry. She began her career at Procter & Gamble working across market leading brands including Olay, SK-II, Pantene and Gillette before becoming the Head of Shopper and DTC Marketing in 2014. At the beginning of 2016, she joined L’Oreal as the Marketing Director for L’Oreal Paris, then taking on Marketing Director for L’Oreal Paris and Garnier in 2017. At the beginning of this year as she made the permanent move back to Sydney she joined Kimberly Clark Australia leading the Babycare sector. Lauren’s passion for marketing lies in understanding consumers and translating this knowledge into breakthrough marketing campaigns. She is also a devoted people manager who focuses on inspiring and developing her team.

Tara Lordsmith has held senior CMO roles across leading FMCG, Retail, Entertainment and Financial Services brands across Australia and NZ, and now provides outsourced marketing support to CEO’s, Boards, Founders and CMO’s who are looking to accelerate their performance. As an executive, marketer and product leader, she has raised and deployed billions of dollars to realise the potential of a portfolio of brands, including Tabcorp, Myer, Cadbury and Nestle, and lead the digital and data-driven transformation of marketing functions and brands in both B2B and B2C sectors.

Since starting Lordsmith & Co in 2014, she has embedded herself in outsourced leadership roles at IAG, Tabcorp and scale-up businesses who require interim senior executive marketing support. Her most recent full time role was in 2015 as Group General Manager Marketing at Myer, Australia’s largest department store.

She has been named in AdNews Annual as one of the Top 10 Women to Watch and in Mumbrella as one of the Significant Seven Respected Marketers in Australia. Tara formed the leading CMO forum in Australia – www.CMOCollective.com – currently bringing CMO’s from all sectors together to share insights, improve performance and address data and digitally driven change.

Kim is an internationally experienced executive with over 20 years in the software, telecommunications and energy sectors. Having begun her career as an engineer, Kim’s functional experience is diverse, spanning technology, finance, marketing, sales and commercial disciplines. For the past 10 years Kim has been sitting as a member of executive teams reporting into boards. Kim’s most recent executive roles have been leading large commercial business units for EnergyAustralia and Vodafone each accountable for over $700M in earnings.

In addition to Kim’s executive career, Kim’s passion for learning, innovation and tech has spilled into her “side hustles”. Kim is now investing in her 3rd startup, White Rabbit which is focused on using technologies like speech analytics to meet the ever-increasing compliance and performance demands of large services businesses.

Kim has a fabulous partner, 2 kids and a Welshie – all who keep her grounded on what really matters!

Nicole Peters is a marketing leader with a true passion for helping customers, developing employees and finding ways in which technology can help achieve these objectives. Her career started over 20 years ago with hand coding HTML emails, building a brochureware website, online sign ups and customer feedback – all leading-edge tech back then! From there, she went on to work at digital start ups, then over to globals like GE and element14, and challenger brands such as Mortgage Choice.

Along the way, Nicole has built out her own toolkit to include all marketing aspects, such as social media, search marketing, TV, radio, branding, websites, call centres, communications, product launches, and customer experience measurement. She has also continued to focus on how to best use technology to identify and understand customers, deliver on their needs, and meet commercial objectives.

In Nicole’s most recent role as Head of Customer Engagement at Mortgage Choice, this focus resulted in engineering and delivering automated, personalised, content-driven engagement initiatives, while striving to improve customer experience – with limited resources. The results included: operational efficiency; boosted brand awareness, revenue and NPS, and; industry awards.

Nicole holds an MBA (MGSM 2018) – part of her ongoing quest to keep learning.

Prior to his appointment as Head of Marketing for Australia at Deliveroo, Jeremy spent nearly five years at Google where he was the Head of Creative Partnerships for Northern Europe. Based in the company’s Amsterdam office, Jeremy founded Google’s in-house creative services team for the region and has developed both a trademarked methodology and a patent for Google during his tenure. During his time at Google, Jeremy worked with a range of brands to increase their creative impact using Google technology, including Nike, Trivago, LEGO, and H&M. Prior to this, Jeremy worked as a Global Lead in Digital and Media Innovation at Heineken in Amsterdam.

Mark is a Marketing Executive with 15+ years’ experience in Marketing and Advertising predominantly within Financial Services, working on some of Australia’s most iconic brands. A leader in transformation and innovation within customer experience, digital, marketing technology and data. In Mark’s current role he is responsible for digital media & marketing, 1:1 customer lifecycle management, loyalty and marketing technology & data capability for Suncorp’s portfolio of brands which include AAMI, GIO, APIA and Shannons.

Sveta is a data science and business intelligence leader with extensive experience in consulting and client based environments. Vast of experience working in different industries including gambling, retail, health and online businesses (startups). Sveta is honored to have been awarded in the Top Analytics Leaders of the Year by the Australian industries professional association. Sveta has a passion for connecting people to the data they need to make decisions ,build better products and execute marketing and customer strategies. Effective liaison between business and technology. Extensive experience in building data science and analytics practices from scratch, recruiting and developing teams.

Tessa is the Chief Executive Officer and Co-Founder of IntelligenceBank, a smart content management platform that helps businesses streamline processes and put governance around digital content. IntelligenceBank is headquartered in Melbourne, Australia, with offices in the US and Canada. Prior to IntelligenceBank, Tessa was a member of the Executive Team at Hitwise, a leading audience measurement firm, where she managed the global expansion of Hitwise into Asia, the US and UK.  She has a background in start-ups and global marketing, and has held director (NED) positions on several boards.

Fergus Koochew is the CEO of Edge. He joined the business in 2011 and held a succession of roles across all divisions of the business before being appointed CEO in January 2019. Prior to joining Edge, Fergus spent over 10 years in management consulting and strategy, including roles at Accenture and Jetstar, before launching an online start up in the gift card sector that was subsequently acquired by Edge. Fergus has led the repositioning of Edge as an incentive technology company and is dedicated to helping brands and agencies address their customer’s incentive needs at each stage of the customer life cycle.

Colin has over 16 years’ experience in Digital Marketing having started his journey with Peugeot UK as head of what was then known as “New Media”. He then joined Google in the UK when it was a company of just 5000 people before moving with them to Australia to look after the big Auto clients like Toyota where he signed the first major global YouTube partnership. He then went on to head up the Retail team and lead the digital charge with omnichannel retailers and cemented his experience by taking on the Finance, Sports Betting and Marketplace verticals, leading the relationships with the C-suite of the Big Four and being promoted to Industry Leader as part of the Google AU leadership team.

A tech fan to the core he was also a key contributor to the expansion of the DoubleClick AdTech stack into multiple large Australian advertisers and led the local negotiations and launch of Android (now Google) Pay – making it one of the companies most successful markets and also beating Apple and Samsung in terms of card issuer coverage of mobile wallet solutions. In his last role he led the Google Shopping expansion in the local market, leveraging the power of data feeds and Machine Learning to create more compelling and better performing ads with maximum efficiency.

He is passionate about helping businesses unlock the power of technology to make their marketing not just more targeted and efficient but also more relevant and accountable. What keeps him up at night is the complexity that marketers now have to deal in the face of tech-savvy and demanding consumers. His mission is to help marketers navigate this complexity and let the tech take the strain which is why he joined Criteo who are leaders in this space.
In his spare time he loves to travel and is currently learning Spanish.

Andrew is a passionate sales and marketing leader who has worked for over 20 years across Oceania, Japan and the wider Asia Pacific region helping customers solve their biggest problems using cutting edge technologies. He is currently Country Manager for Australia & New Zealand at Socialbakers where he helps brands work smarter on social media through AI-powered marketing, and in his spare time dives into the world’s largest social media dataset to look for the latest trends and insights.

Prior to Socialbakers, Andrew was the GM Asia Pacific at Lithium Technologies (now Khoros), where he worked with large enterprises across the region to provide solutions to high scale online and social customer service challenges.

Before Lithium, Andrew spent 5 years working in corporate advisory, executing cross border M&A and capital raising transactions in the Technology, Media, and Telecommunications sectors.

The first fifteen years of his career spanned Asia Pacific sales, marketing and business development roles in the technology sector, including living in Japan for 10 years while founding and running market entry business, AsiaEntry.

Andrew speaks fluent Japanese, honed during his BA in Japanese and Philosophy from Sydney University, and has an MBA in Finance and Marketing from the AGSM, Sydney, and HEC, Paris.